Our Approach
We partner with expert researchers and independent evaluators, leveraging over 300,000 hours of peer-reviewed research to deliver the best advice.
Our three-step methodology
At Impactful Giving, we gather and distil insights from leading research to equip you with the knowledge and guidance needed to prioritise critical problems, identify high-impact donation opportunities, and make informed decisions that maximise the impact of your contributions.
Prioritising Problems
We prioritise issues based on their scale, feasibility of progress, and the level of attention they receive. Using the Scale-Solvability-Neglectedness framework, we focus on cause areas where donations can have the greatest marginal impact.
Learn more →2Identifying Solutions
We research and identify solutions that are proven to be successful, evidence-based, and cost-effective. We collaborate with expert evaluators like GiveWell and Founders Pledge to find the most impactful interventions.
Learn more →3Maximising Impact
We evaluate and recommend programs and non-profits that implement these solutions with transparency. Our goal is to help you achieve the greatest good possible per rupee donated.
Learn more →Why our approach matters
With many problems and deserving causes to support, determining where to focus donations can be challenging. Resources are limited; we can't address every issue. Each decision to support a particular cause inherently means not supporting others, making it essential to prioritise and choose carefully.
Research shows that the right choice of focus can result in up to 100 times more impact in terms of lives saved or quality of life improved. By giving strategically to the most impactful solutions, you can make a much larger difference with your gifts.