Our approach to maximising your impact
At Impactful Giving, we operate from the standpoint that to achieve the greatest good with your donations, it's essential to maximise impact by making deliberate and informed choices.
What do we mean by high impact and why does it matter?
"Impact" is a term often used but defined inconsistently. Non-profits have diverse methods for measuring impact, which makes comparison difficult due to the absence of standard metrics.
For Impactful Giving, a high-impact solution is one that is proven to be successful, based on evidence, and that can save or improve the highest number of lives per rupee — in other words, is cost-effective.
How vastly do the impacts of various solutions differ?
A study examining global health interventions analysed 100 interventions in developing countries. The findings were striking: the most cost-effective interventions were about 50 times more effective than the median, and nearly 10,000 times more impactful than the least effective options.
Solutions to the same problem can have drastically different success rates — sometimes by a factor of 10 to 100. By giving strategically to the most impactful solutions, you can make a much larger difference with your gifts.
How to maximise the impact of your donations
Depending on your starting point and where you currently donate, we believe you have the opportunity to maximise the impact of your donations by 10 to 100 times by giving to high-impact non-profits that run evidence-based and cost-effective programs in important but neglected cause areas.
At Impactful Giving, we gather and distil insights from leading research to identify and recommend high-impact giving opportunities for you to maximize your impact.