Our approach to prioritising problems
With many problems and deserving causes to support, we use a structured methodology to determine where donations can have the greatest impact.
Why do we prioritise problems?
Resources are limited; we can't address every issue. It's crucial to adopt a thoughtful and strategic approach so that we direct our giving towards causes that have a track record of success and are proven cost-effective.
Giving impulsively, without deeper research or deliberation, means missing an opportunity to have the maximum possible impact and address the most pressing needs effectively. Estimates suggest that the right choice of focus can result in up to 100 times more impact in terms of lives saved or quality of life improved.
Our framework: Scale, Solvability, Neglectedness
This methodology is derived from the SSN framework, a model commonly used by leading researchers and charity evaluators. We believe this approach is well-suited to optimise the impact of programs by focusing efforts where they can achieve the greatest results.
Scale
Evaluate the size and severity of the problem by considering how many people are impacted and the extent of harm caused. A large-scale cause area affects a significant number of individuals and has a substantial impact on their lives.
Solvability
Evaluate how feasible it is to address the problem by examining available or potential solutions. A solvable area is one where there are proven or promising ways to make progress, indicating a reasonable chance of success.
Neglectedness
Determine how well-funded the problem is and whether additional contributions could drive substantial improvements. A cause area with high neglectedness lacks sufficient attention and funding — where more support is likely to have a strong benefit.